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Leo Burnett Group Elevates Karuna Rawal to President, Groupe Client Lead

Promotion comes as Karuna has been a key driver of important new business for Arc and Leo Burnett, and has made incredible contributions to the business

The Leo Burnett Group has promoted Karuna Rawal to President, Groupe Client Lead, most recently having served as U.S. President and Global Chief Strategy Officer of shopper marketing agency Arc.

In her new role, she is tasked with identifying and delivering growth opportunities for select Publicis Groupe clients. She will also oversee multiple accounts within the Leo Burnett Group, including P&G’s shopper marketing.

“Karuna has made innumerable contributions to Arc, including driving new business growth and leading its repositioning to the Irresistible Commerce platform. We are thrilled to have her to step up into this role, where she will enhance the Groupe’s leading position and further streamline client and agency connectivity across key clients,” said Andrew Bruce, Chief Executive Officer, Publicis Communications North America

Rawal’s appointment comes as Soche Picard joins Arc as Chief Executive Officer, North America, from Geometry Global.